Beyond International Limited (ASX-BYI) is completing the culling of its international television and feature film catalogue to eliminate those titles that have either exhausted their sales potential or are considered to be unlikely to generate an adequate return to Beyond.
At the same time, the standard sales commission earned by Beyond is being increased as a matter of policy on all new titles being acquired and existing titles when they are renewed.
This streamlining and prioritizing of Beyond's large international distribution rights catalogue of feature films and television programmes has been underway since early 2002. It is part of Beyond's complete restructuring of its international television and feature film sales acquisitions team.
Beyond television sales team have a major presence at the current MIPCOM market in Cannes, France. This is the first international television market of the 2002-2003 financial year. Beyond expects this market to give a clear indication of the international demand for television programming in the major markets of Western Europe and North America in the current unsettled economic conditions.
This announcement is made pursuant to Listing Rule 3.1.
All enquiries should be directed to:
Mr Ian Ingram, Executive Chairman, Beyond International Limited
Telephone 02 8217 2000 or email investor_relations@beyond.com.au
