• FIRST signs Fuji Xerox Australia, improves search results

    17th March 2014
    FIRST has been appointed as the lead digital marketing agency for Fuji Xerox Australia. FIRST impressed the document technology and services company with its SEO and PPC methodology coupled with its online creative and development capabilities, which complemented and fully aligned with Fuji Xerox Australia's digital strategy.More...
  • EziBuy Google anaylytics case study

    10th March 2014
    FIRST NZ has been working with EziBuy continuously since 2005 to optimise the return from digital channels, driving significant new customer and revenue growth.More...
  • FIRST to help Cathay Pacific’s traffic soar

    20th February 2014
    FIRST has won a competitive pitch to manage the Search Engine Optimisation (SEO) and Content Strategy for the Australian arm of international airline Cathay Pacific.More...
  • Step Back And Consider Your Inbound Marketing Strategy

    20th February 2014
      So you create content to attract visitors to your website? That’s great, but do you actually bring added value to those visitors and to your business? Read on to learn how to create an effective inbound marketing strategy. “SEO Is Dead, Vive Le SEO” The SEO community has been a bit shaken last month […]More...
  • Home Appliances and Whiteware Online – NZ Reach

    19th February 2014
      For the full report (PDF) please use our download form   Which New Zealand Home Appliance stores are maximising their market share online? Find out which online home appliance and whiteware stores are taking the lead in organic search and how they’re doing it. FIRST has investigated the organic search engine rankings for NZ […]More...
  • The Uncensored Story of INXS coming soon on Blu-Ray and DVD

    13th February 2014

    The television event of 2014, INXS: Never Tear Us Apart, is coming to Blu-Ray and DVD in Australia on 26 February, 2014.

    Shine Australia has appointed Beyond Home Entertainment (Beyond) as the exclusive Australian and New Zealand home entertainment distributor of the hit Channel Seven miniseries INXS: Never Tear Us Apart.

    "Shine is one of Australia’s leading producers of high-quality content and in Never Tear Us Apart they have created More...

  • Songs from the Inside

    11th February 2014

    Traditionally, when a prisoner “sings” it means they've snitched on fellow inmates. However, in the new documentary musical Songs from the Inside, the prisoners of Berrimah Prison in the Northern Territory will use song to tell us about their dreams and life.

    After 35 years, the Northern Territory’s largest prison – Berrimah – is closing its gates for the last time. As 800 inmates prepare to be transported to the new facility, a handful of prisoners will reveal their experiences through lyrics, which are created from their stories and then written into songs.More...

  • Online Homewares Sites (Search Engine Rank Report)

    11th February 2014
    Which Australian homewares and furniture businesses are maximising their market share online?More...
  • Singapore Airlines boosts transactions whilst halving the Cost Per Sale with smart PPC marketing

    10th February 2014
      Singapore Airlines (SIA) was founded in 1972 and has developed from a regional airline to one of the most respected travel brands around the world. Today it has the reputation for being an industry trendsetter. SIA wanted to extract maximum value from their paid search investment. To reach this goal, FIRST implemented a number […]More...
  • Santos Tour Down Under Success

    5th February 2014

    The 2014 Santos Tour Down Under was again a huge success for the South Australian Government.

    Held each year in Adelaide and regional South Australia, the event has grown exponentially to become the largest professional road cycling race in the southern hemisphere and is the season opening event of the UCI WorldTour calendar.

    Beyond Action provides a turnkey solution with over 25 hours of live TV and Web coverage plus daily highlight programs starting with the pre event street course More...